UMUK
The UMUK Identity was formed as a response to a live brief set by D&AD which was to rebrand “UMusic Autumn” a staff event for Universal Music group UK . Then use the identity to develop a poster and invitation to the event.
Our approach to this brief was to reinvent UMusic and transform it into an electrified event with modern artists and intrigue surrounding the performances the staff were invited to watch.
@witchell_design collaborated with me on this project.
2024